The unequivocal trait of HSIL, being the very ‘best and first’, in its domain began with the introduction of Vitreous China Sanitaryware to the Indian consumer in 1962. And, it was just the beginning! Searching for new approaches and ideas in bathroom product design led to the birth of brand hindware. Its growing portfolio of excellent brands; hindware Italian Collection, hindware Art along with hindware encompasses pristine ceramic bathroom fixtures (water-closets, bidets, washbasins, and urinals), series of tech-smart taps/faucets, tiles, vents, wellness & kitchen appliances is a testament of its growth and commitment.
HSIL’s other brands; Raasi (1999) and Benelave (2011) address the ‘value for money’ category. While brand Amore (2013) offers premium wellness products.
Set up in 1960 as Hindustan Twyfords Ltd, with a technological collaboration with Twyfords UK, the company was renamed to Hindustan Sanitaryware & Industries Limited in 1967.
HSIL Limited as we know today, reformed the way the India sanitaryware market was operating. Synonymous with design and quality, after establishing its reputation in the bathroom products vertical, diversified into glass. The company acquired Associated Glass Industries Limited (AGI) in 1981and entered the glass bottle manufacturing sector. 2011 saw PET bottles added to its portfolio with Garden Polymers Private Limited (GPPL) coming under its umbrella.
In 2007 HSIL Limited expanded its business portfolio further and Hindware Home Retail Pvt Limited (HHRPL) was incorporated. HHRPL, a 100% subsidiary of HSIL Limited, launched brand EVOK a chain of large retail format stores, offering home interiors & décor merchandise. There are 18 EVOK stores pan India at present.
HSIL Limited is among India’s top 500 companies as listed in the ‘Fortune India 500’ 2014 list. Superlative design, stylish flair and unbeatable quality is at the heart of HSIL’s business philosophy.